Gaining access to buyers in the cannabis industry can be a costly and time-consuming task. However, CannExpo offers a unique chance to connect with three key audiences in the retail realm: Consumers, Budtenders, and Licensed Retail Store Owners/Buyers.
Regardless of whether you’re a seasoned industry professional, an enthusiastic consumer, a forward-thinking LP, a budding startup, a retailer, an investor, or simply a curious newcomer, both attendees and exhibitors will have direct interactions with individuals from every facet of the cannabis retail sector.
CannExpo provides a platform to showcase your products, services, innovations, and industry expertise to your specific target audience. By participating, you can engage with existing and potential clients, receive immediate feedback, generate sales, amplify brand recognition, drive traffic to your business or retail shop, unveil new products or services to an attentive audience, and benefit from online promotion on CannExpo.ca and social media channels.
Exhibitors will take center stage at CannExpo, and numerous cost-effective opportunities exist to enhance exposure through stage events and exclusive gatherings designed specifically for budtenders and retail store owners/buyers.
The inaugural CannExpo Toronto, held from March 24th to 26th, 2023, brought together a diverse range of attendees from various sectors of the cannabis industry. The event served as a platform for networking, knowledge-sharing, and showcasing the latest products and innovations.
Attendees at CannExpo Toronto came from various regions, including Alberta, Ontario, Quebec, British Columbia, and the United States.
The individual exhibitor listings on CannExpo.ca received an impressive 18,424 hits, indicating strong interest in the exhibitors and their offerings. Moreover, there were 14,832 click-throughs to the exhibitors’ websites, showcasing the active engagement and exploration of attendees with the exhibitors’ products, services, and information.
Overall, CannExpo Toronto 2023 provided a dynamic platform for various stakeholders in the cannabis industry. The presence of budtenders, industry associates, retail store owners, buyers, consumers, and media professionals contributed to a vibrant and informative event.
A significant portion of the attendees at CannExpo Toronto consisted of BUDTENDERS, accounting for 38% of the total.These knowledgeable professionals play a crucial role in guiding and assisting customers in selecting suitable cannabis products. Their presence at the event highlights the importance of their expertise in the industry.
CONSUMERS, accounting for 21% of the attendees, were present to learn about the latest developments in the cannabis market and to engage directly with industry professionals. Their presence demonstrates the growing interest and demand among consumers for cannabis-related products and information.
RETAIL STORE OWNERS/BUYERSrepresented 18% of the attendees.Their participation suggests a keen interest in exploring new products, establishing connections with suppliers, and staying up to date with industry trends. This group plays a vital role in bringing cannabis products to consumers.
INDUSTRY ASSOCIATES constitute 14% of the attendees, indicating a strong presence of professionals engaged in different aspects of the cannabis sector.
The MEDIA category comprised 9% of the attendees, indicating the significant attention and coverage CannExpo Toronto received from media outlets. This presence highlights the event’s importance as a platform for industry news, product launches, and interviews with key figures.
March 22nd to 24th, 2024 at Enercare Centre, Toronto